Last month I delivered Instructor-Led Camtasia Studio training to two small groups: once for Chick Fil A Corporate offices here in Atlanta and once for Castellini in Kentucky. Both companies were vastly different in their environment and in the ways they were planning on using the software. I wanted to share my observations to give you some ideas of how corporations are using this premier Screencasting software.
Once you have created your video course, if you are trying to sell it, you are going to have to create some kind of salespage to market it. And no matter how much internet traffic you send to that page, if it does not convert your visitors into buyers you will be wasting your time. The salespage that Lon and I have for our LearnCamasia.com course does pretty well helping people to decide if they would benefit from the course material and if it will be worth the price. But, lately, we have been thinking more about what we need to add to spice it up.